This week eBay Inc. released Commerce 3.0: Enabling Chinese Entrepreneurs, part of its global campaign to further grow Internet enabled trade for SMEs. The report, which was released in Beijing on September 10th by John Lin, Managing Director, eBay Greater China, revealed for the first time that eBay Mainland China commercial sellers lead the world in export destinations, reaching an average 63 countries.

Among other key findings of the report (based on internal data from eBay and PayPal):

• The top 10 destination markets for eBay Mainland China commercial sellers in 2013 were the United States, United Kingdom, Australia, Germany, Canada, Russia, France, Brazil, Israel and Spain.
• The fastest-growing destination markets for eBay Mainland China commercial sellers from 2007 to 2013 were Argentina, Russia, Croatia, Israel and Ukraine.
• The top 10 destination markets for PayPal Mainland China commercial sellers in 2013 were the United States, United Kingdom, Australia, Germany, France, Canada, Spain, Russia, Italy and Brazil.
• The fastest-growing destination markets for PayPal Mainland China commercial sellers from 2007 to 2013 were Brazil, Japan, Singapore, Ireland and Argentina.
• Chinese provinces/cities with the most eBay Mainland China commercial sellers in 2013 were Guangdong, Shanghai, Zhejiang, Beijing, Jiangsu and Fujian.
• Chinese provinces/cities with the largest volume in PayPal Mainland China commercial sellers receipts in 2013 were Guangdong, Shanghai, Beijing, Zhejiang, Fujian and Jiangsu.
• The fastest-growing Chinese provinces/cities by PayPal Mainland China commercial sellers receipts received from 2007 to 2013 were Liaoning, Guangdong, Heilongjiang, Sichuan, Hubei, Hainan, Zhejiang, Jilin, Fujian and Beijing.

eBay and PayPal also provide support for Chinese SMEs including:

• Warehouse centers - Warehouses based in US, Australia, UK and Germany enable Chinese sellers to take advantage of cross border trade shipments by forwarding shipments to warehouses instead of processing individual orders, this gives sellers volume discounts reduced shipping time and costs
• PayPal PassPort - PayPal PassPort enables sellers to explore new international sales opportunities. Its tools provide ways sellers can tap into new or additional commerce cycles and sales trends. PassPort provides country-specific guidance around: seasonal sales peaks, including holidays and events; cultural customs, taboos and trends; shipping and distribution logistics; currency exchange and fees and customs procedures and taxes

The Commerce 3.0 paper also advocates policy ideas to further grow Internet enabled trade for Chinese sellers including: increase de minimis thresholds; promote cross-border eCommerce through free trade agreements; having international standards on consumer rights and protection; improved infrastructure and supply chain.